Business Owner Seminar Series

Highland Bank is co-sponsoring: BUSINESS OWNER SEMINAR SERIES – Monetizing Your Online Presence: How To Build Your Brand and Attract Clients Via the Internet.

In this information era, customers now research your business online before contacting you. Telling stories digitally is the new marketing and having an online presence is vital. But how can you transform that presence to your bottom line? Learn from a panel of online marketing experts on how to tell your story in the digital world in order to attract new clients and grow your revenue.

• What is the best way to brand yourself online?
• What options exist for organic and paid online campaigns?
• Is a strategic social media campaign right for your business?
• How do you measure the results of your online marketing strategy?

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Panelists:

Darin Lynch, Irish Titan – Darin Lynch is the Founder and CEO of Irish Titan, a digital agency focused on ecommerce & digital, design & creative, content & strategy. Darin offers over 25 years of digital, marketing, sales, technology and leadership experience ranging from Fortune 100 financial firms to national retailers to start-up and early stage companies. Darin has trademarked “Business First. Online Second.”, as it’s one of the key principles that shaping Irish Titan’s “Why” for their over 40 Titans, hundreds of clients, and range of services provided by Irish Titan since 2004.

Brian Knight, Bullseye Media – Brian Knight is the founder and owner of Bullseye Media, a Creative Visual Agency specializing in video production, graphic design, animation and website development. Brian holds a Master of Film Production degree and has used his LA studio experience to grow Bullseye in the Midwest for the last 4 years. Bullseye believes one simple rule: “Do great work and the rest will take care of itself.” The different creative departments at Bullseye work closely together to combine all aspects of visual media to produce effective, creative content that drives positive market disruption. Bullseye has been fortunate to partner with a number of great companies locally and nationwide.

Tami Enfield, Brand Yourself Consulting – Tami is the founder and CEO of Brand Yourself Consulting which works with businesses to improve brand communication. We develop your brand through writing, graphic design, logos, social media, campaigns, websites, and photography. Tami has marketing and sales experience dating back to 2001, and knows a thing or two about bringing fresh air to an old brand. In addition to her professional experience, Tami is a big data geek. She finds inspiration in trying to figure out why your Facebook ad campaign is a total flop. She is a lifelong learner and loves keeping up with new strategies.

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Thursday, May 16th, 2019

11:30am – 11:50am – Lunch

11:50m – 12:00pm – Intro

12:00pm – 12:50pm – Panel Discussion

12:50pm – 1:00pm – Q & A

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All guests are welcome to our event! Please note that these events are intended to be educational in nature, with topics crafted to provide value to business owners and, on occasion, their key leadership team members. If you are not a business owner, you are still very welcome to join us – Please consider inviting a client, friend, or acquaintance who is a business owner and would also benefit from the event’s content.

For further information you can contact Melissa Johnston.